The 2022 Subaru Love Promise Community Commitment Award

The 2022 Subaru Love Promise Community Commitment Award

We've been nationally recognized for our dedication to our community and the Subaru Love Promise.

We're honored to receive the 2022 Subaru Love Promise Community Commitment Award. This award nationally recognizes Subaru retailers who are making the world a better place while demonstrating an outstanding commitment to supporting passions and causes in local communities. These efforts are focused in important areas such as the environment, community, health, education, and pets.


What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

How is Subaru of Puyallup dedicated locally to the Love Promise?

At Subaru of Puyallup, we take great pride in being about to serve our local community. Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Sunny Sky's Animal Rescue


Boys and Girls Club

Permission to Start Dreaming Foundation, The Wishing Well Foundation, NW Furniture Bank, Step by Step

Good Samaritan's START Unit

Did Subaru of Puyallup go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Love Promise Stories from Subaru of Puyallup

Subaru and Subaru of Puyallup believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Back-to-School Donations - Lincoln High School - Kristin S

This August, Subaru of Puyallup donated $10,000 through AdoptAClassroom to adopt 20 classrooms at Lincoln High School. In addition to this, they also purchased 20 kits full of school supplies which they took the time to put together by hand and deliver to us! “Today I was thrilled to receive a mountain of Back-to-School packages full of thoughtfully curated school supplies and classroom materials directly from the hands of the Harnish Family of Subaru. When teachers come back, I’ll distribute these unexpected blessings to both new and returning teachers in need of supplies for their students and classroom communities. We at Lincoln, chiefly myself, have been continually blessed by this wonderful company. Thank you, Harnish Family Subaru!” - Kristin Sierra, librarian at Lincoln High School

Lincoln High School
Back-to-School Donations - Lincoln High School

Kiwanis Club "Cruise in For Youth" Car Show - Bill H

Each year, the Kiwanis Club of Daffodil Valley hosts a “Cruise in For Youth” car show where the proceeds go to local high school scholarships. This year we gave away four scholarships, three towards college and one towards a trade school. Our classic car show each year showcases a variety of cars with items donated from local companies. This year we’re happy Harnish Auto Family got involved – they provided 10 Harnish Auto Family buckets that had a Subaru blanket, a Chevrolet Buick GMC grill set, a Volkswagen phone charger and the necessary items for washing a car. We used these 10 buckets for door prizes and for auction items. Subaru of Puyallup also donated a swag bag full of cool Subaru items that we also used as an auction item that included a Subaru hat, coffee cup, Thule backpack, coasters, pins and air fresheners! We appreciated and valued Subaru of Puyallup’s support and we feel that their donations helped with making the event a success, which was greatly appreciated! Thank you for supporting our local youth and we look forward to the 19th Annual ‘Cruise in For Youth’ Car Show – coming again in 2023!

Kiwanis Club of Daffodil Valley
Kiwanis Club "Cruise in For Youth" Car Show

Subaru Loves to Care - Multicare Hospital - Monica P

MultiCare Good Samaritan Hospital is grateful to our partners at Harnish Auto Family for the recent “Subaru Loves to Care” delivery of blankets. On June 20, Subaru representatives greeted nurses and other Good Samaritan Hospital staff with boxes of blankets and kits for oncology patients who can’t leave their rooms. They also gave us handwritten notes of hope and love for our patients. We are so glad you love to share and care. Thanks for doing great things at Good Sam for patients who make up our community. Their well-being of any one of us is the future healing of us all. What a welcome delivery — thank you, Harnish and Subaru!

Multicare Foundations
Subaru Loves to Care - Multicare Hospital

Mel Korum Family YMCA - Youth Basketball Program - Kyle E

The Mel Korum Family YMCA is incredibly grateful to receive contributions from the Harnish Auto Family for the Subaru Love Promise campaign. The Y has always been a community-oriented organization and it’s because of the partnerships we have with the likes of Subaru of Puyallup that we’re able to empower local children. The funds raised through the Hoops for Hope event will allow 45 kids to participate in our Youth Basketball League free of charge, while also supplying much-needed sports equipment for all of our participants. This generosity is truly life-changing for the kids in our programs. Thank you so much and we’re excited to continue to grow this partnership in the future!

Mel Korum Family YMCA
Mel Korum Family YMCA - Youth Basketball Program

Subaru of Puyallup Supports Washington's National Park Fund - Laurie W

Subaru of Puyallup has been supporting Washington’s three national parks – Mount Rainier, North Cascades, and Olympic National Parks – through Washington's National Park Fund for years. The Subaru team shows their love of the earth, of learning, and of helping by giving to the parks’ highest priorities. Most recently they proved their love for both Mount Rainier National Park and Olympic National Park by supporting these parks’ night skies programs. They came together with other park supporters and collectively, everyone’s gifts were MATCHED by a kind donor! Funding provided by Subaru of Puyallup is enabling both parks to launch their night skies programs for the summer of 2022. These programs give visitors the opportunity to look through some VERY high-powered telescopes that bring the planets within reach. Imagine seeing the rings around Saturn. On a dark, clear night up at Rainier’s landmark Paradise you CAN! Imagine seeing the Milky Way from Olympic National Park’s infamous Hurricane Ridge? Thanks in part to Subaru of Puyallup, you can see the pink, smoky hues emitted by this “spiral galaxy.” These programs are the result of Subaru of Puyallup stepping up and in with other national park fans to make things happen. Here’s a flat hat ranger salute to our friends at Subaru of Puyallup! Sincerely, thank you!! Laurie Ward, CEO, Washington's National Park Fund Photos are of the skies above Paradise in Mount Rainier, and above Hurricane Hill in Olympic (photo credit: National Park Service)

Washington's National Park Fund
Subaru of Puyallup Supports Washington's National Park Fund

Lincoln Football and Subaru of Puyallup - Masaki M

Subaru of Puyallup, Chris Brown the owner, and his team have made a huge impact on our football program at Lincoln High School (Tacoma, WA). They have been working with us for the last four seasons and they have been a huge blessing, we don’t know where we would be as a program if they weren’t with us. Our school is a Title 1 school, which means over 70% of our students are on free or reduced lunch and they have a lot of needs. We are a public school so our school budget is also very low, definitely not enough to support what we do year-round. Our football program, the way we run it is really a ministry, we use football as a vehicle to help our players become better people. We are fortunate that Chris Brown saw our vision and wanted to come along and join our mission. They have provided us with well-needed funds, meals for our players, presence at games and events, and encouragement. They have come by again and again to drop off protein drinks and protein bars when we needed it throughout the year and even donated $25,000 to pay for our football gear this year. This provided us means to purchase new uniforms and helmets to keep our players safe. In the four years, I don’t remember a time where they told us no, which shows how generous they are and how much they want to help our kids. We are truly blessed and we are grateful to God for helping our paths cross. Masaki Matsumoto Head Football Lincoln High School

Lincoln High School Football Team
Lincoln Football and Subaru of Puyallup

NW Furniture Bank - Share the Love Charity - Jeremy S

Subaru of Puyallup chose NW Furniture Bank to be one of their Share the Love charities in 2021. NW Furniture Bank helps restore hope, dignity and stability in our community by recycling donated furniture to people in need. Willing furniture store partners and local donations provide a steady source of furniture which would otherwise end up in the dump or sold at a loss. They serve victims of domestic abuse, people suffering loss from fire and natural disasters, foster children and especially families coming from transitional housing who are trying to rebuild their lives. As families move through the programs and transitional housing that helps them get back on their feet, they leave with little or nothing. Many can barely afford housing and food, let alone a bed to sleep on or a table to sit at. Furniture is a basic need that determines how people feel about themselves and also how well they will perform in the work place or at school. Referred clients fill out a furniture request form and are given an appointment and then matched with a volunteer shopper who helps them shop for a household of furniture.  NW Furniture Bank helps nearly 150 families monthly with a household of furniture! For the last few years, we’ve partnered with Subaru of Puyallup. Their impact on our organization goes well beyond words – here’s a story to help measure the impact.   “My kids and I moved from a different city because of some unspeakable things that happened to us. When we got to the greater Tacoma area we had a place to stay and the clothes on our backs. Fortunately, we were connected to an organization who knew about NW Furniture Bank. My kids were thrilled when they got home from school to find new mattresses, a sofa and a dining room set. We had to start over, NW Furniture Bank helped us do that by making sure our house felt like home.” - NW Furniture Bank Client – 2021   Support from Subaru of Puyallup and Share the Love make it possible for us to continue to cultivate these stories. Belief that a place to sit, sleep and eat make a difference helps us make a lasting impact on those we serve.

NW Furniture Bank
NW Furniture Bank - Share the Love Charity


Step By Step has been honored to be a recipient of the Subaru Share the Love campaign for the last two years. The contributions that we’ve received from this campaign have been an incredible blessing to our organization! These funds bring hope and health to mothers, babies, and their families – across three counties. In addition to the monetary gifts, the team and staff at Subaru have been so kind and supportive of our work. They consistently look for other ways to get involved and serve their community. It’s what a true partnership should look like! We continue to be deeply appreciative of their generosity and look forward to future collaborations with their team.

Step By Step

Celebrating Women's History Month - Natalie S

This March we celebrated Women’s History Month at Subaru of Puyallup. Women bring a different perspective and skillset and we wanted to really recognize the work that they do and their unique abilities that they bring to the dealership. Each day we highlighted a different woman that works here on our social media pages and gave them each the opportunity to share a little about themselves and what they love about working in the auto industry. It is so important to share the value that women bring to the dealership and so we also put together a video highlighting our female employees from all five of our dealerships in all different kind of positions to demonstrate that there is always room for women and that the auto industry and Subaru of Puyallup wouldn’t be the same without them here. Thank you to all the ladies for the hard work that they do - we wouldn’t be us without you! “The auto industry has so many unbelievable opportunities for women whether it's in service, sales, marketing, accounting, finance and more. The most important thing is for women to not be afraid of the industry - retail is retail no matter what you’re selling. We are so blessed that we get to build opportunities for women to thrive in the auto industry at Harnish Auto Family” - Shannon Harnish, President of Harnish Auto Family.

Subaru of Puyallup
Celebrating Women's History Month

Random Act of Kindness - Valentine’s Day - Darrin S

Every year, Subaru of Puyallup has a “Random Act of Kindness” day where they reach out to members of the community and find a way to celebrate them and the work they do. This year, employees from Subaru of Puyallup went to Pierce Central Fire & Rescue, their next door neighbors. As their random act of kindness they came to us on Valentine’s Day with pizzas and sodas as a lunch treat! They gave their thanks to Central Pierce Fire Station and all that they do to serve the Puyallup area. “When we thought of who compassionately serves our community we immediately thought of Subaru of Puyallup.” - Captain Darrin Shaw.

Central Pierce Fire Station
Random Act of Kindness - Valentine’s Day